Social media such as Facebook, Twitter, and Instagram play a
crucial role nowadays; therefore, these social networking sites must be
utilized. Any social marketer needs to be resourceful; enough to succeed.
Allocation of appropriate resources for media, outreach, and research must be
taken into consideration as well.
The use of social media is likewise cost-efficient and
cost-effective.
I would like to raise two questions to all social marketers.
One is how can the campaign sustain behavior into the future? Second is how can
the campaign leave a legacy? These two relevant questions must be addressed
properly in its context.
Note: This is a re-post from my Bubblews blog.
* Photo courtesy of www.huffingtonpost.com